Guns N' Roses Reveal A.I. Video For 'The General'

Guns N' Roses have premiered a music video for their brand-new single "The General." The cinematic clip notably stands out as the band's first-ever A.I.-powered music video.

According to the announcement, the video for "The General" intercuts 20 live vignettes with an A.I.-animated psychedelic visual trip. Between the concert footage, it dives into the subconscious of a young boy who stares down the monsters of dark childhood memories, blurring worlds in the process.

The result is unlike anything the band has done before and continues a longstanding historic tradition of bold visuals from Guns N' Roses. To bring this vision to life, Guns N' Roses collaborated with Dan Potter-Creative Director of London-based creative studio Creative Works.

This was a collaboration between real designers and artificial designers, and the inspiration came from within the band. Watch the video below:

When Axl Rose Met Queensryche

Duff McKagan Fuels Paul Solger's New Single 'New American'

Guns N' Roses Member Sitting Out Upcoming Tour Dates

How Longtime Guns N' Roses Member Got The Gig

News > Guns N' Roses