DDG Launching Hit-A-Thon ATL Livestream Event

(The Forefront Group) DDG is bringing one of his most celebrated concepts to ATL. He'll be in full swing with "Hit-A-Thon ATL," a weeklong livestream experience, taking place September 14-21.

DDG officially announced the upcoming experience today with a cinematic trailer on socials inspired by the infamous necklace snatch scene from the 2006 film ATL. The trailer recreates the memorable scene between Rashad, played by T.I., and Erin, played by Lauren London, giving the iconic moment a "Hit-A-Thon" twist as DDG sets the stage for his Atlanta takeover. Check out video here

The announcement follows the success of DDG's previous "Hit-A-Thon" in Los Angeles, where he spent seven days livestreaming the process of creating his album Blame the Chat from scratch. The 24/7 streamathon gave fans a firsthand look at DDG's recording process and inside look at how the album came together in real time. The weeklong experience featured notable guest appearances from Wiz Khalifa, Shaboozey, DaBaby, BIA, Lakeyah, and Rob49, bringing fans closer to the music and creative experience.

Now, as he prepares to take "Hit-A-Thon" to Atlanta, DDG is turning to his fans to help shape this year's experiences, asking them to comment on who they want to see join him for "Hit-A-Thon ATL." As DDG continues to push the boundaries of how artists connect with their fans, "Hit-A-Thon ATL" is set to bring music, livestreaming, and Atlanta culture together for an experience fans can follow in real time.

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